Most shops go quiet once the job is finished. The parts are picked up, the invoice is sent, and it’s on to the next piece of work.
But a quick follow-up email after the job is done - whether it was picked up, delivered, or installed - is one of the simplest ways to stand out, build trust, and win more repeat work.
Here’s why it works, and exactly what to say.
Customers remember how you made them feel, not just what you built. Following up shows:
It turns a one-off job into an ongoing relationship.
Send your follow-up within 1 to 3 business days of the job being picked up, delivered, or installed.
The goal is to reach out while the job is still fresh in their mind, not weeks later when the moment has passed.
Send it mid-morning or early afternoon. That’s when most people have cleared their inbox clutter and are more likely to read and respond. Avoid first thing Monday or late Friday when people are distracted or checked out.
If the job was finished on a Friday, wait until Tuesday morning. You’ll land in their inbox when they’re more switched on.
Keep it short, easy, and low-pressure. Make it feel personal, not like a mass email.
Reference something specific about the job (job number, a brief description, or delivery date) so it’s clear this message wasn’t fired off by a robot.
Here’s a simple example:
Subject: Just checking in
Hi [First Name],
I wanted to reach out and make sure everything went smoothly with your stainless benches from last week (Job #2048). Let us know if there’s anything that needs attention, or anything we can improve next time.
Really appreciate the opportunity to work with you.
If you need anything else, we’re only a call away.
Cheers,
[Your Name]
You can tweak the wording, but the goal stays the same:
This one small gesture can lead to:
It’s not a sales pitch. It’s just good business.
The job’s not finished when it leaves the floor.
A simple follow-up shows professionalism, builds loyalty, and makes sure your work leaves the best possible impression.
If it takes 30 seconds but leads to more work, that’s a smart move.
Want a head start? Check out the example templates below.
Use one of these quick-send templates after a job is done. They take 30 seconds to send and can lead to more work, better feedback, and stronger relationships.
1. The Friendly Check-InSubject: Quick follow-up on your recent job
Hi [Customer Name],
Just wanted to make sure everything turned out as expected with [Job Name or Description].
Let us know if anything needs a tweak or if there’s anything we could improve next time.
Thanks again for choosing us.
Subject: Need anything else?
Hey [Customer Name],
Hope the [Job Description] worked out well. If you’ve got any other jobs coming up, let us know - we’ll get things moving fast.
Always happy to help.
Subject: How did we do?
Hi [Customer Name],
Thanks again for working with us. We’re always looking to improve.
If you have 30 seconds, we’d love to hear what went well and what we could do better next time.
Appreciate your time.
Subject: Thanks again - and one quick favour
Hi [Customer Name],
Appreciate the opportunity to help with [Job Description]. If you were happy with the work, feel free to pass our name on - we always love working with great people.
Cheers!
Subject: Anything else on the go?
Hi [Customer Name],
Just touching base to see if you’ve got anything else in the pipeline.
We’re booking out quickly but can hold a spot if needed.